Summary

  • It is tempting to follow the crowds to extremes when investing in China. The past 24 months alone have seen dramatic swings in investor sentiment, including a 2021 exodus and an early-2023 rally, making it difficult for investors to navigate the market with confidence. But we do not believe extreme approaches will benefit investors in the long term.
  • In our view, identifying the most attractive opportunities in China requires an active approach that targets specific companies with a specific set of characteristics, including high and sustainable levels of financial productivity.
  • Factoring political risk into investment decisions will be critical in the months and years ahead, given the scale of uncertainties—including the potential consequences of Common Prosperity and the ongoing risk of military conflict—hovering over the market.

Volatility in China has been the norm for nearly three years. The introduction of the government’s Common Prosperity agenda in 2021, focused on the redistribution of wealth and power in both the social and business worlds, led to record outflows. In 2022, the announcement of President Xi Jinping’s unprecedented third term—which would give him free reign to roll out the Common Prosperity agenda virtually unchecked—triggered yet another exodus from the country, with many emerging markets investors seeking to reduce their exposure to China or remove it from their portfolios entirely. Of the 1,377 constituents in the MSCI Emerging Markets (EM) Index, approximately 52%, or more than 700 constituents, are Chinese companies. Now, in 2023, investor sentiment has swung in the opposite direction: Markets are rallying on the news of the country’s reopening after the government abruptly abandoned its zero-COVID policy. We believe that both approaches to investing in China—fleeing the country or flocking to it blindly—are exercises in extremes that may not benefit investors in the long term. Instead, we believe the best approach to China is a measured one. This means understanding what makes today’s volatility unique; being strategic about the weight of China in an emerging markets portfolio rather than eliminating it entirely; and factoring political risk into every decision.

It is not unusual for Chinese equities to fluctuate dramatically on the back of political developments. A decline of 50.83% in 2008 was followed by a gain of 62% in 2009, for example, helped by China’s ¥4 trillion stimulus; a decline of 32% in 2018 from peak to trough during the US-China Trade War (compared to a calendar year return of -19%) was likewise followed by a gain of 23% a year and a half later. And in general, following periods of sharp drawdowns, Chinese equities have bounced back close to 30% within 12 months and nearly 50% over 18 months (Exhibit 1). The rebound we are seeing now appears to be similar in nature: It aligns with the ending of the country’s strict zero-COVID policy, which has stifled economic growth and triggered social unrest since the onset of the pandemic.

EXHIBIT 1

MSCI China Index Returns from Market Bottom

Exhibit 1: MSCI China Index Returns from Market Bottom

As of 31 December 2022
Source: MSCI

What makes today’s volatility different is the unprecedented nature of recent leadership changes. President Xi’s historic third term, announced at the 20th Party Congress in late 2022, came with an important re-shuffling of the politburo: Xi is now surrounded by a hand-picked team of loyalists, with no successors in sight, giving him the freedom to roll out Common Prosperity initiatives with virtually no resistance. At its core, the aim of Common Prosperity is a social one: lifting more than 300 million people from the lower-income tier into the middle class by 2035, by taking wealth from the top of the income pyramid and spreading it to the bottom. But this aim is also mirrored in the business world: taking power away from large businesses to ensure that companies of all sizes are capable of competing, and intervening in any activities that do not align with the common good. Xi now has more power than ever to carry these efforts out.

These interventions are happening at a rapid pace, with great consequences for the country’s largest firms. Following the suspension of Ant Financial’s initial public offering (IPO) in 2020, the Chinese government announced a series of reforms aimed at disempowering businesses it deemed too powerful—either through fines, mandatory charitable donations, or both. China’s two largest companies, Tencent and Alibaba, were particularly hard-hit by regulatory crackdowns in 2021 and 2022. And because they represent 12.0% and 8.1% of the MSCI China Index, respectively, the negative impact on their share prices rippled through broader market. As of late 2022, China’s share of the MSCI Emerging Markets Index stood at 30%—roughly 15 percentage points lower than its share in 2021 (Exhibit 2)—and its equity market was experiencing its worst performance since the 2008 global financial crisis, declining approximately 50% from its February 2021 peak (Exhibit 3).

EXHIBIT 2

China's Weight in the MSCI Emerging Markets Index

Exhibit 2: China's Weight in the MSCI Emerging Markets Index

As of 31 December 2022
Source: MSCI

EXHIBIT 3

Select Emerging Markets Country Performance

Exhibit 3: Select Emerging Markets Country Performance

As of 31 December 2022
Source: MSCI

The speed and severity of government intervention is understandably concerning for investors, especially if they have already felt its effects. Long before Xi announced his third term, government-mandated limits on children’s screen time cut into the customer base of China’s rapidly growing video game industry; drug-affordability initiatives spearheaded by the government likewise hurt the profitability of large pharmaceutical companies. But it is important to note that Common Prosperity does not affect all companies equally, as companies that align with the Common Prosperity agenda will likely see their growth supported, not stifled, by regulation. Nowhere is this more apparent than in technology and healthcare.

 

When regulators cracked down on large tech companies two years ago, the negative impact on share prices was immediately visible. But the same regulatory efforts aimed at reducing the power of larger firms has helped smaller ones. Consider the state of e-commerce within the technology sector. Large e-commerce platforms used to be able to prevent smaller merchants from opening stores on rival platforms—and could charge them high fees to gain new customers, since they lacked the customer acquisition capabilities to do so on their own. But regulatory changes aimed at disempowering larger firms have given smaller firms more autonomy and growth potential. Such changes have already resulted in an increase in the volume of new merchants populating smaller platforms serving lower-tier-city customers. The businesses cropping up in and around e-commerce to support this shift—for example, those that specialize in online payments or customer relationship management (CRM) tools—are potential growth areas, as we noted in 2021.1 Similarly, efforts to make drugs more affordable—in line with Common Prosperity’s social welfare aims—have hurt large pharma companies, which are now feeling the sting of lower drug prices, but have had less of an impact on re-sellers who are in the business of getting low-cost drugs to as many people as possible.

 

In our relative value portfolio, we are guided by buying profitability inexpensively. We believe the key is to identify companies that are on the right side of regulatory reform and to carefully evaluate their financial health using the same metrics one would use in any other market. This does not mean targeting entire industries, nor does it mean avoiding large companies and focusing on smaller ones. Instead, it means focusing on specific measures of financial health: high and sustainable levels of financial productivity, as measured by return on equity (ROE), free cash flow generation, and dividend yields. Broadly speaking, Chinese companies, proxied by the MSCI China Index, trade in line with the broader MSCI EM Index on a price to earnings (PE) one-year forward basis, between 11x–12x (Exhibit 4). But dividend yields in China have been lower than in other emerging markets (Exhibit 5), as have free cash flow yields (Exhibit 6), and many Chinese companies do not have high ROE—one of the most important metrics we use to evaluate long-term growth potential in all markets, not just China (Exhibit 7). But indices or a top-down investment approach tell only part of the story, which is why we believe in assessing potential investment opportunities on a bottom-up, security-by-security basis. Under this approach, we examine a company’s financial statements, perform fundamental analysis to forecast potential upsides over a three-year period, and discount for any political, macroeconomic, portfolio, or environmental, social, and governance (ESG) risks that the company may face.

EXHIBIT 4

China vs. Emerging Markets Price to Earnings Multiples, Next 12 Months

Exhibit 4: China vs. Emerging Markets Price to Earnings Multiples, Next 12 Months

As of 31 December 2022
All data in USD. Indices are Net Total Return.
Source: Lazard, MSCI

EXHIBIT 5

China vs. Emerging Markets Dividend Yields

Exhibit 5: China vs. Emerging Markets Dividend Yields

As of 31 December 2022
Source: MSCI

EXHIBIT 6

China vs. Emerging Markets Free Cash Flow Yields

Exhibit 6: China vs. Emerging Markets Free Cash Flow Yields

For illustrative purposes only. The values in this chart are derived from the same mathematical analysis used in Exhibit 5. Please see the disclosure in that chart for more detail.
As of 31 December 2022
Source: MSCI

EXHIBIT 7

China vs. Emerging Markets Return on Equity (%)

Exhibit 7: China vs. Emerging Markets Return on Equity (%)

As of 31 December 2022
Source: FactSet, MSCI

Lenovo Group, a Chinese tech company that trades with attractive valuation multiples relative to its profitability, is a prime example. Though its roots are Chinese, Lenovo has become a truly global company—and while escalating US-China tensions do present a threat to Lenovo, the company continues to execute well. Its core personal computer business generates strong levels of free cash flow, which is reinvested into research and development as well as other business segments. More sensitive business activities, like the production of servers, are largely taking place outside of China. Lenovo also has a large manufacturing footprint and can move production out of China to locations such as Mexico if necessary. Today, China remains the cheaper option for the company, but it remains prepared in case tensions escalate. Finally, Lenovo’s ROE is in the 30%–40% range and it is trading at significantly lower PE multiples than those we associate with big tech in China.

Sinopharm, China’s largest distributor of pharmaceuticals and healthcare products, is similar in its appeal. Its activities are Common Prosperity-aligned, its financial health is strong, and the political environment stands to help (not harm) its core business. Sinopharm is not small—it currently covers over 16,000 hospitals including 2,000 top-tier hospitals—meaning it would not be captured by a blanket avoid-large-companies approach. But its ROEs are stable, ranging from 11%–15% since 2018, and its price is attractive, with PE multiples of roughly 8x–12x over the same period. China Medical Systems, a pharmaceutical services provider serving 57,000 hospitals, is another example from the healthcare space: Its business models are conducive to high ROEs and cash flow generation, its ROEs have remained in the 21%–25% range for several years, and like Sinopharm, it is not likely to be severely impacted by government crackdowns on drug prices since it is a service provider rather than a manufacturer.

In the context of emerging markets investing, we believe China is too large a market to ignore. It is home to the world’s largest population of over 1.4 billion, and to the world’s fastest-growing middle class. The core focus of the Common Prosperity agenda is to sustain this trend, and the changes it is making outside of the business world—doubling its higher education spending from 2012 to 2021, for example, and producing more graduate degrees in science, technology, engineering, and math (STEM) than the US does—reflects its commitment to this effort.

But significant risks remain. The country’s property crisis is still ongoing, and China has decided to move away from its “three red lines” policy of limiting leverage in the property sector following a wave of defaults, a liquidity crisis for developers, and slowing housing sales. Tensions with both Hong Kong and Taiwan do not show any signs of lessening, and we believe that a reunification with Taiwan by military force could have extreme consequences: Taiwanese supply chains would be disrupted; China would likely be subject to severe, coordinated Western sanctions with the potential for a US-led military response; and the global economy would likely then tumble into a deep recession, perhaps even a depression. Global equities—not just Taiwanese and Chinese securities—would come under pressure in a flight-to-safety environment. On the topic of a potential forced delisting of US-listed Chinese companies, encouragingly, US accounting regulators were granted full access to the audit papers at the end of last year, resetting the clock for compliance and reducing the near-term risk of a forced delisting.

Against this backdrop of ongoing political, social, and economic change, we believe investors should proceed with caution and avoid extremes. Following a mass exodus from China due to political risk—as many investors sought to do in 2021—may not be practical, given the country’s size, economic growth, market cap weight in the MSCI EM Index, and number of constituents in the emerging markets universe. At more than 30%, it still represents the lion’s share of the MSCI EM Index, even if that share has gone down. But making a top-down decision to be significantly overweight China now that its zero-COVID policy has been scrapped may not be the best approach either, given the scale of the risks hovering over the market and the fact that economic reopening is still in its very early stages. Instead, we believe the best approach lies somewhere in the middle: being strategic about China’s weight within an emerging markets allocation, reducing exposure when necessary, and understanding how specific businesses may be harmed (or helped) by external events.

In our relative value portfolio, we have found more compelling investment opportunities with attractive risk-adjusted upsides over the past two years in China, particularly in the consumer staples, health care, utilities, information technology, and consumer discretionary sectors. We are excited about the composition of our Chinese securities today. When China peaked at near 45% of the MSCI EM Index, our portfolio was roughly 20% underweight. While we are still less exposed to China, the underweight is closer to 8%, a reflection of both the significant drop in Chinese equities as well as the bottom-up-driven opportunities we have added to the portfolio. The underweight to China could continue to narrow over the coming year, but for now, we remain selective in our exposure, as we see more compelling bottom-up opportunities across other emerging markets countries.

Note
1. Gray, Terrance F., CFA, "Spreading the Wealth: Investing in Xi’s China," Lazard, 23 November 2021, https://www.lazardassetmanagement.com/us/en_us/research-insights/lazard-insights/ spreading-the-wealth

 

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Published on 17 January 2023

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