The year 2024 proved to be remarkably eventful, filled with elections, geopolitical events, and market-shaping moments that are redefining how investors think about their portfolios—and where to take them from here. As they prepare to tackle a market environment that is poised to change, clients are asking the right questions: What does it all mean for my assets? How can I be ready?

While no one can predict where markets are headed with certainty, one thing I do know is this: Allocations are on the move.

Is It Time to Change Tack?

As we have seen over the past few years, investment style (i.e., growth, value, quality, or core) has been a significant accelerator or detractor of a portfolio’s total returns (Exhibit 1). In fact, in some cases, the decision to choose a “style box” made by an investor outweighed the impact of individual stock selection by the investment manager. With investors lamenting the wide shifts and swings in the market driven by style, many may be starting to rethink their allocation strategy, refocusing on managers who can and will invest in a range of opportunities—in essence, having the flexibility to find select investments across the spectrum.

EXHIBIT 1

Returns: A Function of Style or Substance?

Exhibit 1

As of 31 December 2024
Source: Morningstar Direct

I believe factor-based quantitative investing has demonstrated a strong ability to be flexible and adaptive. Taking into account many components such as market sentiment, valuation, and growth, among others, has allowed this allocation style to find opportunities across market swings. And while simply owning the index has worked well in the past, as the swings in style revert, the concentration of stocks in indexes—a powerful force, of late—could revert significantly in a new direction. Factor-based quantitative and systematic strategies represent a form of investing that allows people to build portfolios based on specific objectives, underlined by self-determined rules, guidelines, and styles.

A properly structured quantitative strategy, one that has proven its muster via a systematic way of investing through a variety of market environments and opportunity sets, can potentially offer outperformance with lower volatility. These advantages are largely due to the inherent characteristics of a well-designed, thoughtful—and dynamic—method for actively capturing the market trends of today and tomorrow.

And investors may be taking notice.

Prepare for a Fast Getaway

One of the areas getting more attention lately has been liquidity or, better said, the proper analysis of illiquidity discounts. As many investors have shifted portions of their portfolios into private debt and private equity vehicles, this is becoming a larger, more noteworthy discussion (Exhibit 2). Over the past couple of years, the assumptions on cash flows from private investments have broken down with private equity sponsors, in particular, not having the expected portfolio monetization to return capital to investors in a timely fashion. Some investors have therefore been forced to create liquidity in other parts of their portfolios to fund capital calls and other commitments. 

EXHIBIT 2

Private Asset Allocations Continue to Grow for Institutional Investors

Exhibit 2

As of January 2024
Source: Private Markets: A Slower Era: McKinsey Global Private Markets Review 2024
Note: Private Assets includes private equity, real estate, infrastructure (including real assets), private credit (including mortgages), and multi-asset strategies. Figures may not sum precisely because of rounding. Data is as of the beginning of each year.

Should this illiquidity discount change the way investors weigh the pros and cons of investing in private markets versus public markets? The answer may be yes.

Historically, private markets were sufficiently different from public markets. Exposure one would get in private markets was generally associated with smaller companies, seed funds, special situations, restructurings, and other such opportunities. These companies were often at an earlier stage of development than larger, more established public companies—and ones with different sets of risks.

Private investments, therefore, created a diversification benefit for investors, or an investment opportunity that paired a liquidity discount with potentially differentiated returns. However, as private markets start to present more like their larger and more developed peers, as is often the case today, portfolio diversification benefits may have become conflated. With this convergence, the fundamental differences between private and public could be slowly eroding, except when it comes to liquidity.

Many portfolios that have leaned too heavily into private markets in the past may find that they are now mired in old liquidity assumptions. For some, tapping into liquidity may be more rigid, complex, and costly than fully anticipated.

In my opinion, it is important to understand the true liquidity exposure that is generated from any investment regardless of whether this is driven in a public or private landscape. As the credit and equity exposures in private investments become more like publics, how we compare and evaluate allocations would need to be informed by other factors such as fees and liquidity to make the appropriate risk-reward decision. 

Where Should Investors Put Their Money?

Over the past years, in my opinion, US dollar strength and the strength of US markets have been nothing less than extraordinary. As investors shift more and more toward US allocations, this has created even further structural momentum to the widening relative valuations we are seeing in markets across the globe (Exhibit 3). Structural and technical shifts can create opportunities if investors are willing to look beyond what is currently in vogue and focus on finding value in areas of market inefficiency. After all, when markets begin to skew, as they currently are, investors should take notice.

EXHIBIT 3

Skewed Investor Allocations

Exhibit 3

As of 31 July 2024
Source: SimFund
Note: Net flows exclude flows into blended style funds, as defined by Morningstar. Aggregate net flows from 2019 through 2024 (ytd) are as of July 31, 2024. Representative of all mutual fund and ETF data as tracked by SimFund.

While choosing the right allocation mix is relative to individual portfolio needs, I believe that the ability to move allocations dynamically is the future of the system overall. Opportunities can be found at attractive valuations throughout emerging, international, and global markets, and in categories like quality, relative value, and small cap. While it may seem that these opportunities have been out of (relative) favor for some time, for active investors, getting in on the ground floor is what I consider to be the real opportunity set.

 

Important Information
Published on 9 January 2025.

Information and opinions presented have been obtained or derived from sources believed by Lazard Asset Management LLC or its affiliates (“Lazard”) to be reliable. Lazard makes no representation as to their accuracy or completeness. All opinions expressed herein are as of the published date and are subject to change.

The performance quoted represents past performance. Past performance does not guarantee future results.

The S&P 500 Index is a market capitalization-weighted index of 500 companies in leading industries of the US economy. The index is unmanaged and has no fees. One cannot invest directly in an index.

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